Olivia Spall
Innovative designer with a flair for social design, tackling societal issues through delivering witty and light-hearted concepts.
High levels of anxiety induced by academic pressure, negatively affect the well-being of teenagers at school.
Chewing gum whilst studying, can induce feelings of stress-relief and improve concentration.
‘Chew Got This’ – limited edition packets of Extra Gum. A free study gift for teenagers and their peers specialised in the core school subjects.
Personalised gift seeks to give recipient a confidence boost when studying for their exam. A kind gesture to show support for peers in times of stressed well-being, with the motivational message of ‘Chew Got This!’
Teenagers to personalise and retrieve gift from their local vending machine, before delivering to a friend.
Addressed to a famous figure in the subject’s field e.g. Shakespeare for English – a comedic hyperbole expressing that gum gives you the ability to channel your inner idol when studying.
Under two thirds of single parents said they had lost confidence with dating. Music tastes can help to test compatibility with a potential partner. Icebreaker by Lipton Ice Tea, seeks to help ‘in-tea-pendant’ parents to get back into the dating world by helping them meet their musical match.
Icebreaker Tea’s sold in refreshment vans, allow parents access to a musical ‘This or That’ quiz. Users will be notified of a ‘musically compatible’ individual via the Icebreaker dating app, in which a conversation with their match can be formed.
Icebreaker strives to ‘break the ice’ with dating conversation from the off-set, allowing the power of music to identify romantic compatibility.
