Hector Bowerman
He/Him
From illustrations to creating brands, I have a diverse range of skills including Adobe Software and good old fashion pencil and paper. Each method allows my creativity to shine through.
He/Him
Using vibrant, tech-inspired visuals such as circuit board patterns and dynamic lines that mimic airflow or fabric structure can help On Running translate its Swiss engineering into a bold, digital language that resonates with Gen Z. Incorporating inclusive colour palettes tied to trends like LGBTQ expression makes the brand feel more modern, relatable, and visually aligned with Gen Z’s tech-forward culture.
Christopher Ward’s new Gen Z-focused sub-brand, launched in partnership with Everton, connects the precision of watchmaking with the personality and playing style of individual players. Moments are brought to life across touchpoints like stadium advertising boards and social media, linking each timepiece to a player’s unique attributes—speed, resilience, or creativity.
