Gregor Potter
He/Him
Graphic designer, illustrator and animator
He/Him
A branding campaign that encourages people to use Depop’s clothing resale platform by personalising apparel sale listings with skeleton avatars. Project brief set by Depop.
This campaign promotes a renewed sense self expression and personality through the clothes that users sell online. Offers an alternative way to present apparel sale listings on Depop through customisable skeleton avatars. Uses physical branding components to advance a ground-level messaging campaign.
Esteem is a Charity that supports hundreds of disadvantaged young people aged 14 – 26 in Sussex.
I created this animation 2 minute with their management group, using a young person’s voice-over, to promote Esteem’s work and recruit more young people to the organisation.
The film was shortlisted and played as part of the ‘Love and Light’ Community Film showcase.
The project is a campaign that builds on the Roku brand and reinvents Roku Gin as a non-alcoholic version.
Project brief for the D&AD New Blood Awards set by Suntory Spirits. This project was done as a group project with myself, Tobias Andrews and Pey Ying Tsang.
Roku Clear aims to encourage mindful drinking through a series of unique non-alcoholic cocktails and a custom vending machine, which guide the user to different natural walks throughout the UK.
My main responsibility as a part of the group on this project was to create all of the branded products and models and render them in 3D software.
The final outcome produced for submission to the competition was a 2 minute video made alongside a series of images.